Do you know anything about private businesses ? The magazine lets say did 10m in revenue, typical profit margins are 23% for media companies. 2.3m in profit based on an estimated 10m revenue is a 10x+ valuation which is already to high. The magazine probably had 20m in revenue and somewhere around 5m in profits for a 5x multiple.
You're a rare idiot. You stated that the mag was "making" 8-figures. WMT earns about 3% on revs. They don't "make" $450 billion a year. There is a cost associated with that box of Cheerios. Do you count the Wendy's franchise revenue when you receive your paycheck for working the drive-thru? The mag NEVER turned a profit. IIRC they had revs under $3MM. Under three million dollars. So their revenue was a fraction of "8-figures."
dude, he is so beyond right to call you out. u said "making 8 figs" not revenue..huge difference. it would be wrong to let people say the strangest things and untruths
http://www.foliomag.com/2009/breaking-doubledown-media-shuts-down/ From press release revs for parent were 12MM at peak and that was for 4 magazines. My guess is that Trader Monthly was the biggest part of their revenue base but unlikely 10MM. The parent co only hemorrhaged money.
They never had revs exceeding $7MM, in fact, much less. I cannot go into details, but the subscription revenue was a joke, among other revenue sources. A shitbag of soft-dollar BS. They went from a chart projecting like 50% YOY top-line projections to shuttering the office, inside 18 months. They were fucking pushing that Dykstra thing as a huge synergy. omfg. One of the guys being pitched was this billionaire from telecom. They used the term "reciprocal comp" to discuss this soft-dollar magic, and he literally walked out at that moment, laughing, as it's apparently purely a telecom-term. I don't know when they talked to MD, but at the time the revs where around $3MM for that toilet paper and the audit was suspect. Anyway, a far cry from earning anything. This site is populated with retards who believe VIX is a breakfast cereal. These threads are surreal.