The Shorting of Frauds, Overhyped and Bankrupt Stocks Journal

Discussion in 'Journals' started by Daal, Jun 8, 2012.

  1. Daal

    Daal

  2. m22au

    m22au

    #402     Nov 23, 2012
  3. Daal

    Daal

    #403     Nov 23, 2012
  4. Daal

    Daal

    Just called 5 sales reps from TEA. They had all said to the short seller that the teas were organic and there was no pesticides in them. This time 2 of them backed out completely from that and said it was not certified organic and there was a small amount of pesticides in them but it was "healthy" and "within the regulations", the other 3 backed out from the organic saying it wasn't US organic but they did continue to say that there was no pesticides in them(a lie)

    The 2 ones that backed out completely sounded like they were retrained to say something else
     
    #404     Nov 23, 2012
  5. I've been rooting around the internets looking for reviews of their stores, their products, all that stuff.
    Two things stand out:

    1 - Extremely high pressure sales tactics reported by both customers and employees. I thought to myself "Hmm. They're not going to get a lot of repeat business if that's how they are." Sure enough: http://www.reuters.com/article/2012/05/30/us-teavana-results-idUSBRE84T0YB20120530
    Looks like that's the reason the shares had been diving prior to the Starbucks offer.

    2 - It's well nigh impossible to return an item you've bought from them if you're dissatisfied. I've read tons of online reviews by now, and the ones from the folks who were dissatisfied have two common themes: the high pressure sales tactics mentioned above, and for the folks trying to return what they bought, the complete impossibility of doing so.

    That combo, high pressure sales tactics and making it pretty much impossible to return a defective/unsatisfactory item, are two huge red flags. This sounds like a place run by people who don't understand how to get repeat customers.
    There are any number of reviews where the people report that they can't even get a cup of tea from the place, as the sales force is trained to not sell a cup of tea, but try to sell the actual tea leaves and sell them in the company provided tins that happen to cost seven bucks a piece.
    I have no idea, after reading all of this, what Starbucks was thinking when they bought this POS.
     
    #405     Nov 23, 2012
  6. nursebee

    nursebee

    re: Tea
    The teas sell themselves if you are a tea drinker and go taste what is given away free. They suggestive sell. To me it seems like a whole tea culture that fans could obsess over in the same manner that barristas make fancy patterns with cream in ones coffee. Not high pressure. Never tried to return a tea, also never tried to return coffee or soda to anyone either.

    I have no knowledge or interest otherwise, just my man on the street report.
     
    #406     Nov 25, 2012
  7. luisHK

    luisHK

    #407     Nov 25, 2012
  8. Bry

    Bry

    I just signed up for the free email newsletter at Citronresearch.com. These guys are the best for what you do. Anyone know if their newsletter lets you know in time when to short they frauds they discover?
     
    #408     Nov 25, 2012
  9. Tea can't be returned, obviously.
    But assuming you've actually been to a Teavana, the tea pots are out front. They warrant those, as they do the tins they try to get you to take the tea in, and their "Perfect Tea Makers", tea spoons, etc. There's story after story I've read from people trying to return some piece of hardware they bought from them and being unable to.
     
    #409     Nov 25, 2012
  10. mokwit

    mokwit

    Typical US company model - Growth from build out geographically, use unsustainable or front end load sales tactics, stretch the accounting, have IPO at peak. Laugh all the way to the bank.
     
    #410     Nov 25, 2012