lol. true. i think is that they are saturated with land on their balance sheets and trying to liquidate it before the crashdown. Good Barrons mention of the problems they face.
Houses for $100,000 off. Dont sound like a roaring market anymore. I would hate if Centex was having that sale near where i live.
It means that they deliberately overpriced those houses by 40-100k so as to provide an inducement that will still net them a good profit.