Earnings came out, pretty good, but price is down. Insiders already have known the numbers, therefore MCD was up without setbacks in the last 3 months. Buy the rumor, sell the fact. Same was true to Yhoo. Stock exchange always has been and will be an insiders game. Just IMHO.
I'm in the green and not only with mcd. My performance in stocks is more than 100% plus for the year so far. Take a look at my postings. Some of my trades were posted here. Long SUNW Vans Volkswagen Allianz adbe Glw Utsi Jcom Shorts: TBL Gold Coke Ebay Yhoo Amgn MCD and a lot of more not posted here. Anyway good luck.
here is the original post: 07-01-03 03:50 PM Short Big Mac I'm short MCD right now. For technical and fundamental reasons. Target $ 18. I think this looks good so far, MCD down 4% for today, which is pretty much for such a slow pig like MCD. Still, my target is around $ 18. IMHO insiders already sold MCD and now dumb long or long term investors, which are attracted by uptrends get slaughtered. Bears make money, bulls make money - pigs get slaughtered.
12 years ago I was flipping burgers in a MCD Drive in. No question, MCD will probably be there for the next decades,but this stock is absolutely no highflyer, take my word. Also in Europe they face hard competition from Burger King.