Sony Ericsson's Profit Falls on Cheaper Handsets

Discussion in 'Stocks' started by ASusilovic, Oct 11, 2007.

  1. Sony Ericsson Mobile Communications Ltd., the world's fourth-largest mobile-phone maker, said third- quarter profit fell for the first time in two years as a move into the lower end of the market hurt average selling prices.

    Net income at the London-based company, a venture between Japan's Sony Corp. and Ericsson AB of Sweden, declined to 267 million euros ($379 million) from 298 million euros a year earlier. Sales rose to 3.11 billion euros from 2.91 billion euros a year earlier, Sony Ericsson said in a statement today.

    Hideki Komiyama, who takes over from Chief Executive Officer Miles Flint next month, will inherit a company that has gone from being unprofitable into a business challenging Motorola Inc.'s third position in the market. Flint focused on high-end phones, leading to the highest margins in the industry, and is now adding simpler models to take market share in the low end of the market.
  2. Excellent Article:

    Key point

    NOK, MOT and ERIC are now competing with the low end of the products, they do not even have a plan as how to compete with iPhone.
  3. How can ERIC go from a close of 40.92 then 5 minutes later its at 30.38 on NO volume? Or are my after hours charts just off?