When it is obvious that the underlying stock is going to go up, you could buy back the short In The Money (ITM) call options to maximize profits, essentially transforming the position into a Bull Call Spread with an additional call option on it. And vice versa on a down-move.
When you open a position and end up being wrong and positions starts losing money, here is what you do. lean in so I can whisper it in your ear... CLOSE THE FUCKING POSITION!