If this were a U.S. exchange, I think a 30% drop would get all the "long term" traders fired up to buy on the cheap. I am buying because.... 1) I have zero exposure to the Japanese markets and I wanted to diversify a little. 2) I think alot of the emerging market money will go into Japan as a "relative" safe haven compared to the other Asian markets. 3) I don't think Japanese banks have much exposure to the sub prime mess like many other countries have. I bought my first block of DXJLX (Direxion Japan Bull 2x) around 11.50 (Currently 10.65 after the last two horrendous days). Looking to add on further weakness. Anyone else dipping in with a longer term perspective?