Its relative. I did the same GOOG search back in the middle of Q1 2009 as I had loaded thousands and thousands of shares of FAS around a cost average at the $3.25 mark. I ended up getting spooked out of the position. Obviously the trend of the underlying RIFIN did the unthinkable, but that thing has been up nearly non-stop for 9 months now. And I will not recover.
Naaah, they're good for swing trading too. For example, check out FAS vs UYG vs XLF. Since Jan 1 to yesterday's high: FAS - +15% UYG- + 10% XLF - + 5%
crap, stuff... whatever - OP should pay no attention to any of it since none of them are based on the S&P or the Dow - perhaps members should read the posts before they reply?