DB its under a full on Short Attack along with a Hit Article about their quality of earnings. I sold my MEET $5 Calls I bought for $.70 above $2.40. When MEET hit $8 I thought, "Oh Rats, should have held it longer"! That's when MEET started to collapse for no reason. I looked all over the place, MEET's $8 price point did not last long, it quickly and fell to $4.67(Executive ended up getting that price for his 300,000 shares) wondering why MEET broke down. I bought the November $5s again during this attack, its taken a month to fight off the nasty rumors that MEET is a one trick pony. I mention this because who knows how long its going to take for FIZZ get these Shorts and their rumors off their back. From my experience the CEO has been brutally honest, he does not sugar coat their strange Press Releases. When I bought the $50 Puts I thought I would make $1, not have them double or triple through luck. Watch out until this settles down because people tried to catch MEET at $7, $6 and $5.5 only to sell at $4.7 when the Shorts pounded that stock. With such a thin float as FIZZ, let us see what happen's tomorrow with PEP's earnings. I look forward to trading PEP because it has not acted good since last Q's spike to $109, next few days we touched $110 and now we fell down to $105 last week. Are they hurting, with rumors of a Sugar Tax and bad publicity we could make good money if we see how Wall Street reacts to their ideas? PEP is a good company, their not like KO that only has Corn Syrup Water, PEP is truly a diversified company. Do you think PEP is going to spike or head lower?
Yuck on FIZZ. I'll definitely stay out for now. On PEP, agree that I would much rather be long PEP than KO. It is a good company. But I'd rather go long around 90 or maybe 95. Right now I don't see it gaping up (outside of earnings, which is why I am flat now) given the markets concerns about sugar, other headwinds you referenced, and defensive stocks in general feeling a bit overbought. So when my portfolio is more long then I wound like and I am lacking short ideas, I'll sell a call or a ratio spread on it, albeit kind of begrudingly. So far it's worked out, but I am not long term short. Just a small trade here and there while hoping it comes down so I have a good entry point to go long.