how does cnbc/cable news pick what stock go across their ticker?

a family memeber asked me this question the other day while I was watching cnbc at home and i realized i have no idea. Is it as simple as "stuff that is in the news or up and down a good bit"? Or are there more specific critieria ?? do large businesses desire or maybe even pay for their symbol to go across more often???

just wondering ..............

 

Whoever pays them the most to Pump their company!

 

i once knew..but i forgot.

ROCK

 

uhm.. interesting.
I would like to know too,
so let me reply and put this back to the top spot of the forum

 

thought it was trade size, ie any trade on the tape over a certain size gets put on the CNBC tape

 

I thought Reuters was the data source, and it was size related.

 

That's not a CNBC consolidated tape, it's a TAPE OF THE NYSE for crying out LOUD!!!

Based on a minimum size.

Jeepers!

 

http://www.nikkei-cnbc.co.jp/watch/guide.html

Maybe it is in here - did not have time to read it all.

But, it is not from CNBC. They get the feed from the exchanges. So, they do not "decide" anything.

 

It's not in there. But perhaps it's a filter based on "trade rate".

 

Whatever the source or reason, I hope they've finally filtered out TESTA and TESTB, always good for a laugh as they scrolled across.