This could be the dumbest question ever on elite trader. How do the fundamental aspects of a stock effect its price. Maybe I am missing something. As I understand it a stock's price will have to do with supply and demand. If more people want to buy it than sell it, the price will go up. If more people want to sell it than buy it, the price will go down. What else is there that can cause a stock's price to go up or down? Why is it that things like company earnings being up, could cause more people to want to buy this stock, and therefore the price would go up? Why is it desirable to buy stock in a company that is showing increased earnings or profits? Why would that even make a difference? Is this all about the dividend?! Somebody please tell me, why are you guys buying stock at all? Is it just because you think other people will also want to buy it and therefore you can sell it to them for more money?? Why should other people want to buy it?? Because you are buying it??!