Of course I didn't buy any of these. If it hits $7.50 this week; that would make these a double. Closed at $6.96 Friday. The FDA announced Tuesday that Fitbit was one of nine companies chosen for its “digital health software pre-certification” program.... https://www.fda.gov/NewsEvents/Newsroom/PressAnnouncements/ucm577480.htm I think somebody's gonna buy em. Lots of large call purchases lately too. I would not be short Fitbit, as tempting as it may seem up here after the recent run. My guess is... the show is about to start. Its about time too.
Have you checked their most recent sales growth ?? I have just quickly skimmed through their income statement. Their gross income has risen but their net income is still loss although it's smaller than that of previous report. A decrease in total asset but an increase in gross income show some positive move. Indeed, that indicates higher asset turnover. But it's still early to call imho until they generate positive net income I will only purchase their product only and if only they produce smart-mirror lol