1. Once you have their money, you never give it back. 3. Never spend more for an acquisition than you have to. 8. Small print leads to large risk. 10. Greed is eternal. 34. War is good for business. 35. Peace is good for business. 44. Never confuse wisdom with luck. 47. Never trust anyone whose suit is nicer than your own. 59. Free advice is seldom cheap. 69. Ferengi (traders) are not responsible for the stupidity of other races (investors). 74. Knowledge equals profit. 77. It's better to swallow your pride than to lose your profit. 82. The flimsier the product, the higher the price. 89. Ask not what your profits can do for you, but what you can do for your profits. 92. There are many paths to profit. 93. Act without delay! The sharp knife cuts quickly. 96. For every Rule, there is an equal and opposite Rule (except when there's not). 100. If they take your first offer, you either asked too little or offered too much. 104. Faith moves mountains... of inventory (and stocks). 127. Stay neutral in conflict (trading) so that you can sell supplies to both sides. 142. There's no such thing as an unfair advantage. 162. Even in the worst of times, someone turns a profit. 169. Competition and fair play are mutually exclusive. 177. Know your enemies... but do business with them always. 190. Hear all; trust nothing. 191. A Ferengi waits to bid until his opponents have exhausted themselves. 208. Sometimes the only thing more dangerous than the question is an answer. 284. Deep down, everyone's a Ferengi.