If you elitetrader.com administrators do a plot of NYSE composite volume, ES volume, or say SPY volume versus unique visitors per day (or page views per day), is there a strong relationship? I'd love to see a plot, if possible. The threads about declining market volume attribute this to the retail trader to some extent. If the retail trader is losing interest in the stock market, I'd assume his interest in ET would be dropping also. Does this show up in the numbers over the long haul? Although, I guess it's a crapshoot whether the site administrators would share this information with us not, because if the pattern does show a declining trend in ET usage, then the advertising rates for the web site should theoretically also start to decline.