Funny that it now forwards to Fidelity -- based on the whois entry (quoted below), it looks like the domain is probably not being operated by Fidelity itself. My guess is that Fidelity is using some sort of questionable "affiliate marketing" service (i.e. paying for referrals, without really understanding how they're generated).
Dude proudly lists himself and his prior affiliation with Epiphany on LinkedIn (https://www.linkedin.com/in/brendanpbyrne) You really want to mess with him you can get him to connect with you, download his list of connections in common with you, and inMail them all with your experiences.