this is terrible news Black Friday spending up 0.5 percent, report says Shoppers spend slightly more than last year during Black Friday; sales up 0.5 pct By Ashley M. Heher, AP Retail Writer On 3:01 pm EST, Saturday November 28, 2009 CHICAGO (AP) -- A research firm says shoppers spent only slightly more in stores this Black Friday than they did last year. Fresh signs of much stronger online sales during the traditional holiday shopping kickoff mean more might have shopped from home. Preliminary sales data show shoppers spent $10.66 billion when they hit the malls on the day after Thanksgiving. That's only 0.5 percent more than last year. The figures were compiled by ShopperTrak RCT Corp., a Chicago research firm that tracks sales at more than 50,000 stores.