This may be the start of the end of Apple's dominance--- unreal! SAN FRANCISCO (Reuters) - An Apple Inc store employee has started a drive to unionize retail workers in a rare move at a company known for its near-fanatical following and cutting-edge mystique. Cory Moll, a part-time employee at an Apple store in San Francisco, is working to form a union to fight for better wages and benefits and to address what he says are unfair practices in the company's glass-and-steel retail showrooms. "The core issues definitely involve compensation, pay, benefits," Moll said, adding that he decided to go public with the union to encourage other employees to come forward. While unions are strong in industries like trucking and autos, they are largely unheard of in Silicon Valley companies, which pride themselves on being quick-footed and having the flexibility to hire and fire. Moll's budding campaign is also unusual given Apple's reputation for fierce employee loyalty. Apple has more than 30,000 retail employees in its 325 stores around the world. Moll, who has been working at Apple for four years, said he makes $14 an hour at the San Francisco Apple store. The minimum wage for 2011 in San Francisco, one of the most expensive cities in the United States, is $9.92 an hour. The 30-year-old employee primarily communicates with other Apple store employees through Twitter, Facebook and the "Apple Retail Workers Union" website, which he created in May, without disclosing his name. Moll has received little public support from employees so far, though he said he has emails expressing support. "There's a lot of hesitation to want to speak about it," he said. "I don't think there's 50 percent (support) in any one store but as people talk about it, we could get close in a couple of stores." A majority of workers at a certain facility need to be interested before an union can be formed. An Apple representative confirmed Moll is an employee, but declined to comment on the union effort. "It's kind of a feeling of David versus Goliath," Moll said of trying to start a union movement in a $320 billion company run by its iconic co-founder, Steve Jobs. The would-be Apple union's website is sparse, but states: "At Apple, our most important resource, our soul, is our people. Our Time Has Come." Union members as a percentage of U.S. wage and salary workers declined from 20.1 percent in 1983 to 11.9 percent last year, according to the U.S. Bureau of Labor Statistics. Moll said the movement is only in its infancy. "There's definitely no call to action yet," he said. "Right now what I hope to gain is to get people to start talking about it and get comfortable with it." (Reporting by Poornima Gupta and Alexei Oreskovic, editing by Matthew Lewis and Marguerita Choy.)
Fire him... let him get a job for minimum wage and long days of hard work. Maybe then he will appreciate what he has now. He is a part timer expecting what ???? $20.00 an hour ?
Yes but you can close the store due to lagging sales. You could also hire Tony Soprano to break the nerds iphone in the parking lot.
i hope this doesnt ruin their plans for the new apple spaceship <iframe width="425" height="349" src="http://www.youtube.com/embed/gtuz5OmOh_M" frameborder="0" allowfullscreen></iframe>
no problem, there are positions at the company where he can be moved to and apply himself Chief Lavatory Officer
"Moll has received little public support from employees so far, though he said he has emails expressing support." I would not be surprised if he started his campaign to make himself harder to fire. Slow news day??
This is actually quite funny. Jobs and many people at Apple are good latte, liberal Democrats. I would like nothing better than for them to eat their own medicine. And the best thing of all is that the unions own CA, so it'll be likely they can form a union.
They mean their engineers dumbass!! Apple products are already expensive. Throw in pay raises for all the customer service folk and you get even higher prices. Customer service: there is a reason it pays minimum wage. Any teenage nitwit could do it. EDIT: the dumbass is Moll not marketsurfer.