The dude is not even the richest person in NYC (I think Bloomberg is) and his net worth is dwarfed by more worthwhile individuals (like Gates, Buffett, Mittal, Google guys, Larry Ellison, Bloomberg, I could go on forever) yet he is on tv non stop like a business god. He publishes books like Surviving At the Top and Art of Survival within 2 consecutive years... Trump is lame as hell. He considers his stupid comb over to be "beautfiul hair". He marries only super models (this time his newest gold digger is 23 years younger than him) His casino business turned into a miserable failure, his chicago development defaulted on an interest payment to deutsche bank, etc. But what takes the cake is the stupid show called "the apprentice". It is the dumbest thing ever imagined and is basically designed to "elevate trump brand".