I see it. A bit higher than I would like but all my signals still say SHORT. Will keep $778.53 as my line in the sand. I will either be stopped out or will be proven correct. That's what trading is all about. Staying with the trade until a point at which I know I am wrong.
UPDATE 1-Amazon says 2016 holiday season "best-ever" (Adds comments) Dec 27 (Reuters) - Amazon.com Inc <AMZN.O> said it had its best-ever holiday season, shipping more than one billion items worldwide through its Prime membership program. The Amazon Echo home assistant and its smaller version, Echo Dot, topped the best-sellers list, the company said. "Despite our best efforts and ramped-up production, we still had trouble keeping them in stock," said Jeff Wilke, chief executive of Amazon's Worldwide Consumer division. Sales of Echo devices, controlled by Amazon's Alexa cloud-based system, were nine times more than last year's holiday season, the company said in a statement on Tuesday. [nBw6Hkkz4a] More than 72 percent of Amazon's customers worldwide shopped through mobile devices, the company said, adding that Dec. 19 was the busiest shopping day this holiday season. "Prime customers are spending twice as much as other consumers using Amazon and helping to fuel rapid revenue growth that few retailers with only a fraction of Amazon's revenues are able to generate," Retail Metrics President Ken Perkins wrote in a note last week. Alexa and Amazon's Dash, Amazon's one-button ordering device, are making it increasingly easier for shoppers to "skip the trip," and will put additional pressure on retailers as they attempt to garner both in-store and Web traffic, Perkins said. Other best sellers on Amazon included 72-pack Keurig K-Cups, the movie "Finding Dory", Samsung Electronic Co Ltd's <005930.KS> Gear VR virtual reality headset and Nintendo Co Ltd's <7974.T> Pokémon Sun and Pokémon Moon role-playing video games, the company said. Amazon's shares were up 1.4 percent at $771.24 in morning trading. (Reporting by Sruthi Ramakrishnan in Bengaluru; Editing by Saumyadeb Chakrabarty) ((sruthi.ramakrishnan@thomsonreuters.com; Within U.S.+1 646 223 8780, outside U.S. +91 80 6749 1130; Reuters Messaging: sruthi.ramakrishnan.thomsonreuters.com@reuters.net)) Keywords: USA HOLIDAYSHOPPING/AMAZON.COM Related tickers: AMAZON.COM INC (AMZ, AMZN, AMZNUSD), NINTENDO CO LTD (7974, NIN) All English Language News: All English Language News Other: Domestic Newspool (Reuters), General News International News Service (Reuters), Internet / World Wide Web, Japanese Investment Domestic News Service (Reuters), Korean Domestic News Service - Hangul (Reuters), N American Securities Domestic News Service (Reuters), N American Wealth Management News Service (Reuters), Reuters Corporate Newspool (Reuters), Reuters General Newspool (Reuters), Reuters Markets Newspool (Reuters), Reuters News (Attribution Code), Reuters Securities Newspool (Reuters), Securities International News Service (Reuters) Region Related: Asia, Emerging Countries, United States of America Subject Related: Reuters US Equities Newspool (Reuters)
BRIEF-Amazon.com over one billion items shipped with prime this holiday season Dec 27 (Reuters) - Amazon.Com Inc <AMZN.O>: * Over one billion items shipped with prime this holiday season, worldwide * In Canada, over 400,000 items shipped with prime free same-day delivery to Toronto and Vancouver during holiday season Source text for Eikon: [nCNWMw0JNa] Further company coverage: [AMZN.O] ((Bangalore.newsroom@thomsonreuters.com) Related tickers: AMAZON.COM INC (AMZ, AMZN, AMZNUSD) All English Language News: All English Language News Country: Canada Other: Domestic Newspool (Reuters), Internet / World Wide Web, N American Securities Domestic News Service (Reuters), N American Wealth Management News Service (Reuters), Reuters Corporate Newspool (Reuters), Reuters Markets Newspool (Reuters), Reuters News (Attribution Code), Reuters Securities Newspool (Reuters), Securities International News Service (Reuters) Region Related: United States of America Subject Related: Reuters US Equities Newspool (Reuters)
You know what they say.... sell the news. We all knew this would be the best season ever... the question becomes (and will be answered 1/26)... did they meet analysts expectations.
About my observation on the numbers of AMZN parcels in USPS trucks I should say: Peter Lynch the best Fidelity fund manager says when he wanted to invest in Super cht, he actually went there many times and waited on purpose to see the traffic and then he invested. The same thing happened to me when I had 4300 shares of SBUX just a couple of months ago. SBUX was going down but I did not change my mind on SBUX when I was seeing long queues on SBUX.Eventually it proved that I was right and I sold my shares with a good profit. I should also mention that I always sell weekly covered call on my shares to reduce loss or increase profit.