Me too. Note that a new smartphone's price is quite affordable for most. I think that the ratio of price and quality will be attractive to many.
Zacks is 'underwhelmed' by the AAPL announcements. http://finance.yahoo.com/news/consumers-investors-saying-todays-apple-223610913.html So is the market: http://stockcharts.com/h-sc/ui?s=aapl
What analysts are saying: http://fortune.com/2016/03/22/apple-loop-event-analysts/?xid=yahoo_fortune The Street: http://www.thestreet.com/story/1350...th-iphone-se-but-can-it-bring-back-sales.html Cramer: "own Apple...don't trade it". Probably good advice about a lot of stocks. But at what price Jim???? On the new iphone price point: http://fortune.com/2016/03/22/apple-event-surprise/?xid=yahoo_fortune
It's true, for example, people in post-soviet countries: they will never pay a 2-months salary for iPhone 6 or 6+, people underappreciate what Apple did yesterday.
Even for me, I still have iPhone 4s and I can afford myself iPhone 6, but I don't want to buy this huge, clunky phone. iPhone SE is a great alternative.
It is sad, but true. I believe that a new product will not only change people's opinions about smartphones but also improve the sales performance.
Of course, I believe that this is a part of their new strategy: good, better, the best. Which might not match with how we used to identify Apple in the past - only the best products. But this is just the way it is for now, they have to prosper in highly competitive niche.
Even today it showed a relative strength. One thing that bothers miss is the probability of the rate hikes this year.
"In what was expected to be a tough quarter for Apple (AAPL), fiscal-second-quarter results for the company came in below consensus on both the top and bottom lines. Revenues of $50.55 billion missed analysts' $51.97 billion consensus, while the $1.90 in earnings per share that Apple reported fell roughly 10 cents short of consensus. As for guidance, Apple said it now sees third-quarter revenues at $41 billion to $43 billion vs. analysts' $47.32 billion consensus. For the quarter, sales of 51.2 million iPhone units actually came in slightly better than consensus expectations for 50.5 million. Apple also announced a $50 billion increase to its capital-return program, including a $35 billion boost to the company's share-repurchase authorization. Additionally, the tech giant added $15 billion (or 10%) to its quarterly dividend, boosting the payout to 57 cents per share, or $2.28 on an annualized basis. CEO Tim Cook highlighted growing revenue contributions from Apple's services business as a key positive" http://realmoney.thestreet.com/arti...sed-and-so-does-market?puc=yahoo&cm_ven=YAHOO http://finance.yahoo.com/news/apples-stock-suffers-worst-week-172751288.html http://finance.yahoo.com/news/carl-icahn-sells-apple-stake-citing-china-worries-205440998.html http://stockcharts.com/h-sc/ui?s=aapl New Trade: With AAPL at 93.74 Jan '17 120/125 bear call spread for a net credit of $39 Yield = 39/461 = 8.46% in 263 days or 11.7% annualized Prob = 89% Expectation = .89(39) - .08(461) - .03(230) = 34.71 - 36.9 - 7.0 = -9.2 Price..... Profit / Loss..... ROM % 70.00........... 39.00.......... 8.46% 85.00........... 39.00.......... 8.46% 104.00......... 39.00.......... 8.46% 120.00......... 39.00.......... 8.46% 120.39........... 0.00.......... 0.00% 121.52...... (113.50)...... -22.70% 125.00...... (461.00)...... -91.54% 140.00...... (461.00)...... -91.54% 150.00...... (461.00)...... -91.54%