Taylor Swift Is Making More Than $13 Million a Night on Her Tour

Discussion in 'Music, Movies and TV' started by themickey, Jun 30, 2023.

  1. themickey

    themickey

    Screentime
    Taylor Swift Is Making More Than $13 Million a Night on Her Tour
    • Concertgoers are paying $254 a night to see Swift perform
    • Pop star is on track to gross more than $1 billion from tour
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    Taylor SwiftPhotographer: Suzanne Cordiero/AFP/Getty Images

    By Lucas Shaw 1 July 2023
    https://www.bloomberg.com/news/arti...swift-making-from-eras-tour?srnd=premium-asia

    Taylor Swift is bringing in ticket sales of more than $13 million a night on the road — putting her on a trajectory to deliver the highest-grossing tour in music history.

    Most of the money goes toward the cost of production, and that sum doesn’t include the additional millions dollars in merchandise sales that the Eras tour is generating. But it still makes Swift, 33, the top-grossing artist in the world and marks the biggest tour of her career.

    Swift is on pace to gross more than $1 billion, a threshold no artist has ever hit. Through 22 dates, the tour has grossed $300 million, according to Pollstar, an industry publication. She was scheduled to perform more than 50 dates in the US in all and then go abroad. Pollstar estimates Eras could top $1.3 billion.

    Swift is also setting a high-water mark for prices — in a year marked by concert inflation. The average ticket to a Swift show costs $254. Seven of the 25 best-selling acts of the first half of the year are also charging more than $200 a night. The list includes Bruce Springsteen, at $224, Phish at $206, and George Strait at $282.

    Just five years ago, the only two acts that topped $200 were Britney Spears and Celine Dion. That year’s biggest performer, Ed Sheeran, could be seen for an average of $89 a night.

    Since then, the average price of the 25 best-selling tours has jumped by $37. Adjusted for inflation, the jump is about $13.60, demonstrating that ticket prices are rising faster than consumer prices generally.
    Before 2018, almost every ticket cost between $75 and $130, though a couple of acts charged at the higher end. Now, there are more top acts charging upward of $200 than there are top performers charging less than $100.

    Coincidentally, 2018 happens to be the last time Swift was on tour. This is what’s happened to her pricing since the Reputation tour in 2018 and even further back to Speak Now in 2011:

    The Price of Taylor Swift
    Seeing Taylor Swift live costs $134 more than it did just five years ago.

    The cost of seeing Taylor Swift has increased by $134. That hasn’t stopped more than 1.1 million people from buying tickets.
     
    Jaydom likes this.
  2. d08

    d08

    Many of the same people who use their brand new iPhones to complain about things being unaffordable, probably.
     
  3. mervyn

    mervyn

    Haven't thought about that. Celine Dion concert, why would I pay that when she was at her peak? Could had a nice fancy dinner instead.
     
    murray t turtle likes this.
  4. newwurldmn

    newwurldmn

    if she instead were trading for pips on forex, she’d make a lot more money.


     
    themickey likes this.
  5. Good for her.
    More power to her.
     
    murray t turtle and Jaydom like this.
  6. %%
    Used to be a heat beating for someone\
    the less i say /the more my work gets done/
    Elton John / and vocals Dee MurrayPhilly Freedom.
    Elton John or S Twain+ Patty LoveLess most likely out starred + out earned her. Dont know really.
    Hard to keep Up with all that:D:D
     
  7. Taylor Swift and her management team/agent obviously know how the game is played.
     
    murray t turtle likes this.
  8. RantaMin

    RantaMin

    I wish I could sing like her, ha ha ha )
     
  9. maxinger

    maxinger

    Many countries are talking about having such a tour in their countries.
    It is an extremely extremely lucrative business.


    Do take care of your mental health.


    The singer's job is dangerous / stressful.
    Many died early.
     
    Last edited: Jul 29, 2023