So news tomorrow is that apple is having another "BIG EVENT" that will introduce a "BETTER" "GREAT" "AWESOME" "AMAZING" "FANTASTIC" "INCREDIBLE" new phone with just a little better camera, a fast processor and something called force touch. WOW, WOW, Im speechless, these improvements are certainly game changing to the industry, but Ill still have to carry a charger so I can get a full days worth of battery out of the phone, so last years iphone is now worthless even though it only cost $899...... THE APPLE EVENT schedule is nearly clockwork. There are a handful of keynote addresses every year, and most things never change: Tim Cook’s going to stand in front of a large screen scrolling through simple slides. He’ll talk about how great Apple is, how well all its stuff is selling, probably get in a dig or two at the competition, and then he’ll get to the new stuff. There might be One More Thing. This is how it always goes. The September event, for the last few years, has been where Apple talks about iPhones. And Apple, don’t forget, is an iPhone company. It’s the most transformative product the company makes, and by far the most important to its bottom line. Yet the iPhone may not be the most exciting thing Apple has to talk about this time. The event begins at 10am PT on Wednesday, September 9, in San Francisco, in a huge auditorium normally reserved for rock stars. It’s going to be a show. iPhones If you’ve been holding out for an upgrade, rest assured: There will be iPhones. Apple’s release schedule tends to go back and forth—one year, a big redesign, the next, an under-the-hood upgrade. This is upgrade year, so don’t expect your mind to be blown straight out the back of your head when you see the iPhone 6S and 6S Plus. (Or whatever it’s called—at some point, Apple’s going to need a new naming strategy.) There will almost certainly still be two phones, and they’ll almost certainly be the same sizes: 4.7- and 5.5-inches. What’s less certain is the fate of the smaller phone, the iPhone 5C. There’s still a market for it, and don’t be surprised if it gets a nominal upgrade to appease the few remaining tiny phone lovers. For the most part, though, Apple has moved firmly into the glorious world of gigantic phones. The most important upgrade to the new phones is expected to be the camera. The always-prolific leakers at 9to5Mac have reported that the 6S and 6S Plus will have a 12-megapixel camera, instead of the 8 on the current models. It’ll have a new image processor, thanks to the power of the new A9 processor. There will apparently be a flash mechanism on the front of the phone, for taking even sickerselfies. And you might also, finally, be able to shoot 4K video on the iPhone. Apple’s been ahead in the camera game for years, even while resolutely refusing to play the megapixel-counting game—only now are Android manufacturers starting to catch up. Otherwise, the phones should be exactly the upgrade you expect. Faster processor, new software with iOS 9, improved and enhanced Siri functionality, and Force Touch integration that lets you press extra-hard on the screen to do…something. We’ll see about that one. Not that exciting, right? Luckily there’s more. Potentially way more. Finally: TV Time No. Apple isn’t making a television. But it’s almost certainly about to unveil an enormous upgrade to its set-top box, which we’ve been waiting for and speculating about for years. A few things are relatively certain: The box will cost $149, and be much faster than before. It will have a redesigned remote, with a touchpad for easier input and motion controls so you can play Wii-style games on your Apple TV. It’ll run a much more complete version of Apple’s software, including Siri and an App Store. That’s where things get dicey. Apple’s had trouble getting cable and content companies on board for a sort of cable-box replacement device; it’s even apparently considered getting into original content as a result. Will an App Store mean those providers get on board, and instead of channels you just have apps for ESPN, HBO, and all the rest? We’ve heard a lot about the universal search capabilities that will come through Siri, but will that apply to every service on the device? Even if so, what will Apple offer that separates it from, say, Roku, which already supports a wealth of content and a powerful search engine? Initially, the TV’s likely going to be all about gaming. It’s a strength of the App Store, it’s an easy pitch for Apple to make—a $149 game console!—and it neatly obfuscates the fact that Apple doesn’t have the streaming movies and TV shows it wants. Apple’s not coming for the Xbox, or even the Wii, but it has a better shot than anyone to bring the casual, simple kind of gaming you do on your phone over to the big screen. It’s been delayed for so long, so why now? Apple’s move could be to get the new device in enough people’s hands that it has leverage over developers and content providers. Or, it could be to make it so easy to port your apps from the iPad to the Apple TV that everyone just does so. Either way, we’re about to see by far the biggest play Apple has ever made in your living room. And you won’t have to buy a new TV to enjoy it. iPads? Here’s a late-breaking rumor, once again courtesy of Mark Gurman and 9to5Mac: Apple might announce new iPads this week too. Normally, that’s what its October event is for, but Gurman reports that alongside an upgraded iPad mini, the long-awaited larger iPad, called “iPad Pro,” will be shown off for the first time. It makes obvious sense that this is coming—iOS 9 is built to make a tablet more like a computer, and a bigger tablet would do that even better. But why now? Even the report says the device isn’t shipping until November, and with this announcement out of the way there would be very little to talk about come Columbus Day weekend (and the presumed next Apple event). This could happen, but color me skeptical. Odds and Ends Apple’s shown iOS 9, WatchOS 2, and OS X El Capitan already, so don’t expect fireworks on the software front. But do expect release dates, and maybe even a surprise “it’s here…today!” move from Tim Cook or Craig Federighi. Oh, and the Watch. Don’t get too excited, because it seems much too early for Apple to release an entirely new Watch. With the software upgrades the device becomes much more powerful anyway, and a new model less than six months after the overly-grand unveiling of the first one would look like an admission of failure. Apple just refreshed and upgraded the Mac line, too, so there shouldn’t be much to see there either. This September, the stars of the show will be the iPhone and the Apple TV. The iPhone because it affects so many people, and the Apple TV because it’s finally going to shed the we-don’t-really-care “hobby” label. We’re going to get the best sense yet of what it looks like when Apple comes stomping into your living room. The event starts September 9, at 10am Pacific. We’ll be there live, covering all the news as it happens. And crossing our fingers that we can finally play Monument Valley on the big screen. Go Back to Top. Skip To: Start of Article.
These clips are really really really funny.....this is how apple gets their ifans pumped up for their new products....
Don't let your personal attitude about Apple distract you from the real game. First of all we're investors. And Apple is "an excellent" stock to own. It shows sustainable growth over the years, maybe you dislike their products but anyhow Apple will show high performance in a near future.
I used to trade apple and I owned it many times, I own no position in it but I feel the market is saturated, I recently bought a new smartphone, no not an iphone, I have only owned 1 iphone and that was back in 2008, but Im looking at the smartphone market in general and there are many new players entering the field, some I never even heard of to take a slice of the market away from the biggest smartphone makers out there, every phone today is the same, meaning they all do the same thing, nothing has changed much, to me a faster processor, a better screen, quick charging, I mean these aren't break through technologies, maybe 10 years ago it was but today a smartphone is a smartphone....yes one might take a slightly better picture or offer you more GB's but they are practically all the same, most would actually disagree with what Im saying and thats fine but apple isnt going to be on top forever, I see a completely saturated smartphone market, thats where apple makes most of their revenue from, the tablet market is over, is been on a decline the last year or so and I don't see that turning around..their watch, not a game changer, in fact I don't see it really doing much at all to their bottom line, last earnings from apple didn't even mention how many watches were sold because if they sold millions they would have announced it, they didn't which tells me sales of their watch were well below expectations.... I see a slowdown in china where apple will feel the pinch, I see top competition from Xiaomi taking market share away from apple in the next couple of years, they are only a 5 year old company but managed to really take a share of the smartphone market in a very short amount of time....apple is the biggest tech company in the world and when you are the biggest the law of large numbers actually start to work against you, of course tim cook and others wouldn't agree with that law, but I do....Its going to mathematically unsustainable for apple to achieve the kind of growth it has experienced over the last decade starting with the ipod.....
In a sense, I agree with you. Apple is not so strong nowadays as it was years ago. But we cannot predict Apple's future, just because it hasn't been written yet. Right now Apple is a huge money sack. And only God knows what they're going to do next. I've heard some rumors about Apple car... Why not?
Apple makes quality. Android is trashy really. Anybody that wants to publish an app just has to pony up $25 to Google. Nobody checks the apps for how they work in the system, how they interfere with other apps, etc. Updates to Android are first issued to the phone makers who have the choice to not even distribute them to phones they have sold. There are about a half billion Android phones that are easy to hack that will never get updated. If I was going to bank on Apple I would be banking on their quality. There isn't any other manufacturer that will provide the overall quality and smooth operation.
They opened the show with new apps on the watch....now they are showing you new colors you can get the watch in, whewww this is big news coming out of apple....now they are showing you wristband colors you can get with your new shiny apple watch, boy is this pathetic...
12.9" ipad....oh no....this thing is going to cost probably $1200 bucks....now everyone is going to go big with the tablets, soon will have 16" and 22" tablets!
Quality like having the worst battery in its class? Even my Xiaomi gets 2-3 days easily and it costs something like 1/3rd of an iPhone. Android apps are "trashy"? I've used both phones and there is no difference in apps other than Android is flexible when it comes to design. The only point you're right about is the patching issue, Google needs to come up with a real solution to this. But that's what we get for getting flexibility, Apple has none. iPhone fans are like people who still buy Nikes - yes in the 1980s that brand used to mean something but nowadays it's a relatively badly made shoe that costs more than the competition and won't last more than a few years.